Pernod Ricard’s Irish Distillers unit has lined up the global launch of a new Jameson Irish whiskey expression. Jameson Crested is a blend of pot still and grain whiskey. The no-age statement iteration contains liquid that has been matured in a “high proportion” of Sherry casks as well as some whiskey that has been aged in Bourbon barrels.
Crested will be released this week in the UK off-trade, ahead of the following markets:
· April – Slovakia, France, Czech, The Netherlands, Germany, Austria and Portugal
· June – Poland
· July – Canada, Ireland and Mozambique
· August – Northern Ireland
Formed in 1966 through the merger of John Power & Son, John Jameson & Son and the Cork Distillery Co, Irish Distillers was bought by Pernod in 1988.